Posts Tagged ‘google ads’
Setting up Google Ads for Lead Generation
A friend recently reached out looking for a quick guideline on setting up Google Ads for Lead Generation for his law firm. Here’s a high-level view that I sent him to assist with setting up the ad campaign, and optimizing it for lead results both right off the bat and over time. Absolutely Essential –…
Read MoreConverting Google Ad Scripts to Bing Ad Scripts
If you’re a power PPC ad manager then you were likely ecstatic to learn that Bing Ads has introduced Scripts similar to the way Google Ads has had it for years. This post is going to include some differences between Google Scripts and Bing Scripts so that hopefully you can do a few find-and-replaces, and…
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