Today I needed to transfer this WordPress installation to a new server. While doing so I stopped and read a few posts on the blog, some of which were many years old. Reading those old posts made me realize how time-sensitive everything is in this industry.
The SEO in me put up a good argument that those old posts had authority and were generating traffic so why would I possibly want to remove them… Because content is a waste of people’s time if it’s outdated. The efficient side of me won out over the SEO and decided to rid the world wide web of hundreds of outdated posts (but kept one review of where my wife and I stayed on a honeymoon since they deserved it).
So here we are, a fresh beginning where I plan to blog about whatever thoughts or tips pop up. Just keep in mind that 90% of my thoughts revolve around marketing. Please don’t tell my wife and daughter.